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The idea of a national garden in Singapore started in 1822 when Sir Stamford Raffles, the founder of modern Singapore and a keen naturalist, developed the first ‘Botanical and Experimental Garden’ at Fort Canning. It was only in 1859 that the Gardens at its present site was founded and laid out in the English Landscape Movement’s style by an Agri-Horticultural society. The Gardens was soon handed over to the British colonial government (in 1874) and a series of Kew-trained botanists saw the Gardens blossom into an important botanical institute over the following decades. Today, the Gardens is managed by the National Parks Board, a statutory board of the Singapore government. In the early years, the Gardens played an important role in fostering agricultural development in Singapore and the region through collecting, growing, experimenting and distributing potentially useful plants. One of the earliest and most important successes was the introduction, experimentation and promotion of Para Rubber, Hevea brasiliensis. This became a major crop that brought great prosperity to the South East Asian region in the early 20th century. From 1928, the Gardens spearheaded orchid breeding and started its orchid hybridisation programme, facilitated by new in vitro techniques pioneered in its laboratories. In contemporary times, the Gardens also played a key role in Singapore’s Garden City programme through the continual introduction of plants of horticultural and botanical interest. Established in 1859, the 82-hectare Gardens holds a unique and significant place in the history of Singapore and the region. Through the botanical and horticultural work carried out today, it will continue to play an important role as a leading tropical botanical institute, and an endearing place to all Singaporeans. The Gardens has been inscribed as a UNESCO World Heritage Site at the 39th session of the World Heritage Committee (WHC) on 4 July 2015. The Gardens is the first and only tropical botanic garden on the UNESCO’s World Heritage List. It is the first in Asia and the third botanic gardens inscribed in the world following Orto botanico di Padova and the Royal Botanic Gardens, Kew.

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Marketing Consultant @ Colombo, Sri Lanka MBA (UK), Certified professional Marketer (Asia), Chartered Marketer, MCIM (UK) ,PGDipM (UK), MSLIM (SL) During my tenure in Audit firm, Financial Industry, Media Organization, Educational Institute, Retail Industry, Petroleum Industry, FMCG Company, Entrepreneur & Marketing Consultant , I gained wealth of knowledge & experience, all spiced with a well-honed instinct for positive marketing. With over twenty Four years of relevant experience I am adept at executing any tasks associated with the job. Marketing Consultant - (01/ 2021 – to date) Designed & implemented marketing strategies according to client’s objectives and budget, execute task and monitoring out comes. Influenced team members to establish most effective tools & methods, liaised with top Mgt & give strategic direction & findings. DGM – Marketing - (09/2019 – 12/ 2020) Lanka Sathosa Ltd (LSL) - Ministry of Trade Awarded & won SLIM - Nielsen People’s Awards for LSL, planned & implemented all marketing & advertising campaigns and increased imaged. Drives traffic to store & improved profitability by creating operational in-store action plans, designed & streamlined business strategies, turning around the company (LSL) by increasing foot fall level & basket value. Alliance with Pickme and Postal Dpt. tested and delivered groceries to customers’ doorstep , managed to design of LSL web site, developed & launched e-commerce platform & simplified website booking forms and also achieved highest sales of Rs.17.5Bn in first half 2020 at LSL history. General Manager - (08/2017 –09/ 2019) Infinity Foods (Pvt) Ltd - Market Trader (Pvt) Ltd Responsibility of the overall imported beverages and snacks foods portfolio and tested viability, including strategy direction and P&L. Leveraged new ideas to improved overall business, maintained of all KPI’s and in charge of the Mkt budget and reinforced the brand image . Brand Manager - (08/2015 –08/2017) Lanka Spice (Pvt) Ltd (LSL) - “Mc Currie” Delivered properly the marketing mix, simplified website of “Mc Currie” to increase the profitability, comprehensive strategic PR programs for the exploitation of LSL, channel marketing strategy, excellence in trade execution & secured top tier events for marketing & developed new slogan. Developed and presented the TV commercial to build image of the “Mc Currie” position as a premium brand in the minds of target market segment, turnaround of brand performance & maximized turnover of the year 2016. Head of Sales & Marketing - (03/2011 - 07/2015) The Golden Lane Shops - Maldives Exceeded Mrf.10.2M sales for month of July 2011 in “GL” history, Coached team members to improve their skills & achieved work quality. Responsible for rebranded “GL Style” into one of the strongest sports & casual ware brands in Maldives, has been able to achieved double digits’ growth, successfully handle commercials in Dhi T/V, MNBC, Raajje Radio and adverts on Haveeru newspapers to increased the awareness. Work as a part time Consultant / Trainer for The Hawks (Pvt) Ltd, (B2B Business) in Male, Maldives - (1/11/2012-11/2//2015) Brand Manager - (02/2008 – 03/2011) Sri Lanka Institute of Marketing (SLIM) Managed & maintained two brands, which were the Buckinghamshire new university MBA (BUCKS) & Certified Professional Marketer (CPM) status at the AMF and led colleagues and delegated teams to monitor sales. I was an active part of the team that launched "BUCKS MBA" program in Sri Lanka and monitor overall performance of the two brands. Published adverts, strategic alliances with advertising & media agencies, coordinate with head office in UK effectively build brand image in SL. Business Development. Executive. - (04/2005 – 02/ 2008) Wijeya Newspapers Ltd (WNL) An accomplished Mgt. executive for the launch of “IT Times” brand in SL. Identified innovative marketing campaigns, negotiated with major super markets to successful distribution of magazine of the in Island wide and delivered to Sri Lankan Airlines as well & increased the penetration level. Senior Marketing Executive. - (09/2003 – 04/ 2005) Leader Investment (Pvt) Ltd (Forex) Presented for real-time Forex trading advisory services to clients, ensuring they gain maximum return on investment & won customer confidence, reduced & resolved complained, ensured that all clients data was safely stored. build network with top line customers. I was an active part of the team in opening new branch office in Kandy City and led trained & motivated team to manage profitability. Chairman / Managing Director - (12/2001 – 09/2003) AMS Holdings (“SAP” Tea) Responsible for the launched “SAP” brand of tea and negotiated the longer payment terms with suppliers, reduced short expired return stock and saved money, ensured the optimal brand visibility of "SAP" tea. Improved overall penetration of “SAP” range of tea southern provincial area, suburbs of Colombo as well as some of identified super market in the country and maximized sales and streamlined the route plan. Established to worked as a Group Internal Audit Assistant at Sumathi Holdings & presented new findings to the Mgt.- (03/2000 -12/ 2001) During my career as an Audit Trainee at B.R.de Silva & Company, I have managed to visit varies types of companies - (04/1997 - 03/2000) Produced Student at St. Aloysius College – Galle, Sri Lanka (1979 – 1993)

 Listings /  Asia

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